Around one in ten online daters (13%) agree with the statement that “people who use online dating sites are desperate,” and 29% agree that online dating “keeps people from settling down because they always have options for people to date.” Familiarity with online dating through usage by friends or family members has increased dramatically since our last survey of online dating in 2005.
Some 42% of Americans know someone who has used online dating, up from 31% in 2005.
Some 79% of online daters agree that online dating is a good way to meet people, and 70% of them agree that it helps people find a better romantic match because they have access to a wide range of potential partners.
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Some 66% of online daters have gone on a date with someone they met through an online dating site or app, up from 43% of online daters who had done so when we first asked this question in 2005.
Moving beyond dates, one quarter of online daters (23%) say that they themselves have entered into a marriage or long-term relationship with someone they met through a dating site or app.
One in every ten American adults has used an online dating site or a mobile dating app.
We refer to these individuals throughout this report as “online daters,” and we define them in the following way: Taken together, 11% of all American adults have done one or both of these activities and are classified as “online daters.” In terms of demographics, online dating is most common among Americans in their mid-20’s through mid-40’s.
And this is especially true for those at the upper end of the socio-economic spectrum: Even as online daters have largely positive opinions of the process, many have had negative experiences using online dating.
Half (54%) of online daters have felt that someone else seriously misrepresented themselves in their profile.
And 29% of Americans now know someone who met a spouse or other long-term partner through online dating, up from just 15% in 2005.
People in nearly every major demographic group—old and young, men and women, urbanites and rural dwellers—are more likely to know someone who uses online dating (or met a long term partner through online dating) than was the case eight years ago.
At the same time, public attitudes towards online dating have grown more positive in the last eight years: Additionally, 32% of internet users agree with the statement that “online dating keeps people from settling down because they always have options for people to date.” This is the first time we have asked this question.